Social Media planning needs a strategy and a plan to get your messages in the right space, at the right time. It also needs to align with your Search Engine Optimization (SEO), Content, and Email strategies.
You can tackle Social Media planning without including the other marketing pieces, just know that when you do engage these other marketing tactics, they need to be integrated into your overall strategy.
Whenever you have multiple moving parts, it can get confusing. Not only due to the individual entities, but there are usually different internal processes, responsible people, and silos of information. FMI has assisted many firms in simplifying these efforts into a single strategy to bundle the processes, building upon what already exists, and streamlining information.
FMI can work with you to devise a Social Media Plan, then help you implement it through fruition. That means we will help you discover where your target clients browse, read, and research topics, and make sure your content shows up at the appropriate time and place.
Oh, and what is ICYMI? “In Case You Missed It”
