Search Engine Marketing (SEM)

Search Engine Marketing (SEM)

How do YOU find businesses, services, and information on the web? Your potential clients are searching for your services the same way and if your website isn’t showing up in their search results, then you need Search Engine Marketing, or at a minimum Search Engine Optimization.

SEM is the new age of advertising also referred to as Pay Per Click or PPC. SEM is strategy used in digital advertising to get your brand in front of your target audience and lead them to your website to find out more about you. 

New Age Advertising

Our SEM packages have NO monthly contract. We work with you to select specific keywords for which you’d like your website to rank in the top search results and/or display as an advertisement on the page. You are charged every time someone clicks on your link. The amount set for that “ad link” is then deducted from the pre-set total amount you determined to spend on the ad per month (commonly called Ad Spend).

This process is constantly monitored and tweaked to maximize every dollar spent on attracting exactly the target audience you seek for your brand.

Standard Package

Much like our SEO packages, we will work with you to create an SEM Plan to get your digital strategy mapped out and apply the appropriate techniques to  get your brand where you want it on the digital market space.

Google Ads Management includes search campaigns, text ads, keyword research/competition analysis, Google Analytics integration, monthly monitoring & review, ongoing reporting throughout campaign and conversion tracking.

Advanced Package

Again, like our Advanced SEO Package, this package includes everything in the Standard SEM Package with the addition of advanced digital advertising techniques and tracking.

Google Ads Management includes search & display campaigns, text ads, banner ads, video ads, audience & remarketing lists, remarketing campaigns, keyword research/competition analysis, Google Analytics integration, monthly monitoring & review, ongoing reporting throughout campaign and conversion tracking.