Flesher Marketing Infrastructures

Reinvention

September 10, 2010

As you probably know by now, I am a big fan of HBR. This month’s issue has a great article on Kaiser Permanente’s Innovation Consultancy. If you want to look up the article, it is, “Kaiser Permanente’s Innovation on the Front Lines,” by Lew McCreary, but you need a subscription to read the entire thing. [...]

Share this:

Read the full article →

Six Ways to Supercharge Your Productivity

September 7, 2010

This is a terrific reminder of some very simple things. Tony Schwartz, of HBR, is spot on with this blog post. “It’s Labor Day in the U.S. as I write this post. To my own amazement, I’ve spent most of the past month truly relaxing — reading lots of books, playing tennis, running, hanging out [...]

Share this:

Read the full article →

Budget Cuts Intensify Identity Crisis at Washington’s Flagship Campus – The Chronicle of Higher Education

September 1, 2010

Photo composite by Stephen Brashear for The Chronicle Clouds gather over the flagship campus of the U. of Washington. The campus, administrators say, is expected to be both “racehorse and workhorse” for the state. The state lacks the depth of public-university systems in some other states. As a result, the university preserves 4,000 freshman spots [...]

Share this:

Read the full article →

A Move Update

September 1, 2010

It has been nearly two weeks since I transitioned to the other side of the office. I love it! I have accomplished more with fewer interruptions. Guess being off the proverbial beaten path is paying off…for now. I know this is a cautionary glee because if I become too hidden, that wellspring of information I [...]

Share this:

Read the full article →

Hi Tech Elevator Speeches – Will They Work for AEC?

August 25, 2010

After reading George Dearing’s blog (http://georgedearing.com/your-smartphone-will-transform-your-elevator), I followed the link back to the original article at HBR blog by Michael Schrage (http://blogs.hbr.org/schrage/2010/08/smartphone-transform-elevator-pitch.html). Basically the discussion is about how a handheld device becomes an entrance point into the conversation and specifically, that “hand-it-over” innovation pitches are the wave of the future for startups. This seems to [...]

Share this:

Read the full article →

Max Headroom, My 80′s Icon

August 23, 2010

This column is hysterical. Ok, so maybe not just the column but the discussion that takes place due to the column. Scott Brown wrote an article for Wired Magazine entitled, “Scott Brown on How Max Headroom Predicted the Demise of TV Journalism” (http://www.wired.com/magazine/2010/07/pl_brown_tvjournalism/). I love Max Headroom. The social commentary on the media as the [...]

Share this:

Read the full article →

Process, Process, and More Process

August 19, 2010

For as systematized as any processes can get, the human factor seems to bog things down. And by bog I mean throwing a wrench into the mechanisms frequently, but in a different manner each time. Now I am a person who has a great distaste for wasting my time and I don’t want to waste [...]

Share this:

Read the full article →

Rough Start

August 17, 2010

It’s moving day and here’s how it’s going: 1) Dropped my wife at work this morning and a seagull covered, yes covered my windshield with pooh. 2) I found out that at my last oil change (4 days ago), the folks didn’t refill the windshield wiper fluid. It only got more ridiculous as I am [...]

Share this:

Read the full article →

Making Another Move

August 17, 2010

For those of you who know me, calm down. I’m just moving across the office to a new space, not changing jobs. I am, however, thinking quite a bit about this being a new beginning. Really, we need to seize the opportunities to change whenever and wherever they come round. This is a new beginning [...]

Share this:

Read the full article →

Quite A Concept

August 13, 2010

As I strolled across to the infamous coffeehouse to cash in my treat receipt and get a tasty frozen drink for a mere $2, I was struck. Not injured, but struck by a thought. How could my business integrate a “treat receipt” with its services? Is it possible? First I should explain that I market [...]

Share this:

Read the full article →

← Previous Entries

Next Entries →